Tuesday 10 May 2011

Havaianas - Rain or Shine Festival

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On April, 14th, Havaianas hosted the very first festival of the year…right in the city center of London! The RAIN OR SHINE indoor festival took place in the Ultra Lounge of Selfridges (Oxford Street, London, UK) to celebrate the global launch of the new Rain Boots range! Surprising? Not really considering that it’s Always Summer with Havaianas.

Guests enjoyed Brazilian cocktails by Sagatiba but also traditional British brews while sampling a mixture of the best Brazilian and British festival foods including Tacos, Fajitas, Mini Fish n'Chips & Burgers.

Musical artist Jamie Woon wowed the guests with music from his recently launched album ‘Mirrorwriting’ and Daisy Lowe got the party going spinning tunes from the DJ booth. Dance artists ‘Brazilian Fantasy’ took to the floor and created dance frenzy toward the end of the night when all of the guests really ‘gave it some rain boots!’

The Rain Boots collection is composed of 8 colours (2 unisex and 6 feminine): Green, Black/Yellow, Pink/Light Blue, Purple/Pink, Grey/Pink, Turquoise/White, Always Summer and Elegance. They cost between 45 and 50 pounds, depending on the colours. For the time being, they are only available at Selfridges and on www.selfridges.com

Very soon, you’ll be able to get them on www.havaianas-store.co.uk so we recommend you to enter your email on that page in order to be the first to know about their availability.

What about you? RAIN or SHINE?

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